PPP session 5? - HAWRAF drive creative business guide


https://eyeondesign.aiga.org/starting-a-successful-design-studio-is-a-lot-like-making-a-really-shitty-quilt/


Ideas for client liaison from HAWRAF:

Discovery questionnaire to learn valuable I formation about the client, their needs and previous output. Talk about yourself last. 

Contract - to be signed by the client before the project commences, potentially with clauses that ensure extra payment every time a new venture is launched using your work. Get a lawyer to look over it before sending out.

Keep a record of accounts and time spent on projects.

Sort out some press techniques and guidelines. Get practise on talking about yourself in the third person for press releases and articles. Send out press releases to sites like it’s nice that.

How to break up with a client. Be friendly and suggest you’re not best suited to the brief, perhaps suggest other studios who would be better suited and express interest in the future outcomes project whilst saying it won’t be with you.

Client lost business feedback questionnaire to know what went wrong and can be improved on next time.
Similarly, a successful project feedback questionnaire can let you know what you’re doing right.

Work out a set of rules and idealism’s to make sure you and any collaborators are on the same page 

Work our clients to target and have a plan for how to target each one. 

Make a list of competition including their expertise for both collaborations and for a strategy on what to apply for. 

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