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https://solchadwick.cargo.site/

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List of Briefs

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D&AD  Typographic Notes: The Empowerment of Music     (Competition brief)  Find a genre, song or musical movement that best represents a cause and use typography to bring it to life.   Typography can express rhythm, culture, local aesthetics, traditions, humour, quirks, places and people - in any language. Utilise these benefits to highlight a cause of the present using the music of an artist, genre or festival that you feel is empowering (from any time period).   Create a typography-first campaign with both physical and digital elements to inspire your audience to discover more about the issue(s) and, where relevant, spark a call to action. " A typography-led, integrated graphic design campaign that uses Google Fonts, a library of 952 free licensed fonts. Though not a requirement, you may also consider the use of a variable font." - this section of the brief concerns me, does it mean that a Google Font HAS to be used? I must enquire on the e...
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Fashioning the industry - Prospective work with Cal Beasley

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For a while, I have been exchanging pleasantries with SE London artist and videographer Cal Beasley. Cal has worked with a host of streetwear industry names from Nike to Samuele Ross to Liam Hodges. I understand he works as an assistant to Will Reid on shoots. Will does photography for one of my collaborators/clients from this year DENIAL so I presume this is where the connection started. I am a fan of Cals work and recently was invited to participate in a publication he is compiling featuring images of creative in quarantine, so I obliged a somewhat cringe image of myself for the publication and asked if he'd be down for some collaborative work in summer. I think the fact that Cal is linked to Liam Hodges whose name keeps coming up through different projects is a good omen and I'd love to work for Liam one day, perhaps with Lou Alsop if that comes up. Anyway, any project with Cal is as yet unconfirmed and I need to set the ball rolling with ideas as I was the one who suggested...
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PPP Portfolio and Golden Studio interview

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Last week I received a DM from a lady called Catherine from Leeds based studio Golden (@togetherwearegolden), to say some representatives had attended our Out of Context exhibition for the COP practical work. This was the first I had heard of the studio as was a very affirming message to receive. She asked for my portfolio which of course instantly inspired panic as I didn't have one at all but I said I was updating it and would send it over asap. This was, of course, perfect timing due to the upcoming portfolio crit that happened yesterday and allowed me to get it all sorted way before the Tuesday. Golden replied via email a day after I submitted last Thursday to say they would like me to come in for an interview, which I attended this Monday just gone... a quick turn around. The interview itself went okay, I felt like the two representatives liked my work and thought my type was engaging and interesting. However, I fully didn't know how the practicalities of their studio work...
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